Case Studies
Real Stories Behind the Websites I Create.
Your website should not only say what you do, but it should tell the story of who you are.
See how I help businesses tell their story and stand out.
Taco Taco Poway
A new website design that captured the restaurant’s deep ties to its hometown — leading to better connection with loyal customers.
Client Overview:
Taco Taco Poway is a beloved local taqueria with a focus on authentic, lesser-known Mexican cuisine and a deep connection to the Poway, CA community.
A Deeper Discovery:
Initially, the project focused on showcasing the unique menu. But through conversations, I uncovered that their real pride is in supporting local schools and organizations, and being part of the heartbeat of Poway.
The Solution:
I redesigned the website’s content and layout to highlight Taco Taco Poway’s community ties. Messaging, imagery, and navigation all shifted toward storytelling around their support for the community — not just their food.
The Results:
The client was thrilled with the refreshed direction. Their customers now feel even more connected to the brand, and the website truly reflects who they are, not just what they sell.
Leonard Learning
Positioning Jason Leonard as a top-tier specialist for high-achieving math, science, and physics students through strategic design and messaging.
Client Overview:
Jason Leonard is a STEM tutor with a PhD-level background, specializing in high-level math, physics, and science education.
A Deeper Discovery:
While he initially positioned himself like a general tutor, I realized he needed to showcase his expertise and appeal to motivated, high-achieving students and parents.
The Solution:
I crafted a high-end brand voice, clean academic design, and strategic messaging that emphasized his niche, advanced specialization, and customized teaching approach.
The Results:
Jason now stands out as a premium academic partner for ambitious students — commanding higher rates and building the right client base.
View Your Ride
Rebranding Richard Varga’s digital car art business to showcase his passion and make the customer journey clear, exciting, and engaging.
Client Overview:
Richard Varga transforms cars, motorcycles, and boats into custom digital artworks.
A Deeper Discovery:
Richard’s original site lacked a clear customer path. After digging into his backstory and creative vision, I realized his brand needed more structure, emotional connection, and excitement.
The Solution:
I repositioned the brand with a new name, clear categories (“Choose Your Style”), vibrant visuals, and a clean journey from discovery to purchase.
The Results:
Richard is now proud of his brand and growing his customer base through events and a clear online presence that reflects his passion and expertise.
🚀 Let's Create Your Success Story
“Every brand has a unique story to tell. Let’s design the website that tells yours.”